Monday, 22 January 2018

Is Amazon Go's checkout-free store the future of retail, or just an expensive gimmick?

Amazon Go is a high-tech, checkout-free shopping experience, but is it the future of retail bricks ...

Amazon's hi-tech, cashier-free convenience store has just opened to the public and predictably resulted in torrents of "store of the future" headlines. Unveiled a year later than initially announced, and reportedly at least five years in the making, it is clear this is an impressive state-of-the-art, tech-heavy retail experience, but is it really the future of shopping? Or is it just a very expensive publicity stunt?

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Category: Good Thinking

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